Kawasaki Launches 2010 ‘Ticket To Ride’ Demo Tour

| June 6, 2010 | 0 Comments

Kawasaki USA has launched the “Ticket to Ride” demo tour with events in California and Texas, and more scheduled for seven markets.

“Ticket to Ride” is heading to New Jersey in mid-June, followed by stops in Maryland, Illinois, North Carolina, Georgia, and Washington state.

Bikes featured in the 2010 demo program are: Ninja ZX-14, ZX-10R, ZX-6R, Z1000, Concours 14 ABS, ER6n, Ninja 650R, Versys, Ninja 250R, KLR 650, Vulcan 2000 Classic LT, Vulcan 1700 Voyager ABS, Vulcan 1700 Classic, Vulcan 1700 Classic LT, Vulcan 1700 Nomad, Vulcan 900 Classic LT, Vulcan 900 Classic, and the Vulcan 900 Custom.

“We know that a test ride often plays a major role in the purchase decision, and we’re working with our dealers to help make that happen,” says Chris Brull, Kawasaki’s marketing director.

The company will provide full support for the Saturday-Sunday demo ride events, while dealers in each of the markets will generate participants based on their existing customer base and qualified prospects.

“This is an easy way for our dealers to get involved in an outreach program which is likely to provide tangible results,” says Brull.

Should some of the pre-registration slots remain open, or if pre-registered individuals don’t attend, the company will allow walk-up riders to participate.

Interested riders should contact a participating Kawasaki dealer. Event information including a list of participating dealers is available at kawasaki.com. Each event will provide guided street rides for up to 250 licensed motorcyclists who pre-register with a participating dealer.