Press Releases
Blue C Keeps it Rolling with New Maxxis Tires Campaign

To further strengthen the Maxxis Tires brand and drive sales for 2013, Blue C was selected to create, produce and launch a new Maxxis Tires campaign – “Greatness from Within”. The campaign will be widely used across multiple communication channels and will promote the line of Maxxis Tires for numerous consumer segments including off-road, CUV […]
SCORE Desert Series Point Leaders Story

Las Vegas’ Bryce Menzies now leading SCORE Overall, SCORE Trophy Truck points in 2013 SCORE Desert Series Weigand leading Overall Motorcycle points, Wright & Sanchez tied for ATV Overall; other class leaders include Johnson, M. Johnson, Arambula, Stacy, Rayos, Hanna, Brenthal, Chamlee, Parks, Arellano SAN DIEGO—While winning is very important in motorsports, consistency is […]
Only The Strong Survive at HDRA Eldorado Reno 500

Reno, NV Competitors and fans were both treated to another epic event at the 2nd annual HDRA Eldorado Reno 500. The Reno 500 is a week-long event packed with fun for everyone with support from the city of Reno, the RSCVA and Northern Nevada Motor Madness. Course re-con commenced on Sunday July 7 to let […]
Kyle Busch and Monster Energy Dominate New Hampshire for WIN

Busch and Monster Energy Dominate New Hampshire for WIN Fuel Savings earn 54 Team Seventh Nationwide Series Win of ‘13 Date: July 13, 2013 Event: CNBC Prime’s the Profit 200 (Race 17 of 33) Series: NASCAR Nationwide Series Location: […]
Jim Beaver and The Down & Dirty Radio Show Hit 500K

The largest off-road and action motorsports radio show in the world just keeps getting larger! The Down & Dirty Radio Show, hosted by Trophy Truck racer Jim Beaver, officially hit its 500,000th unique listener this past week in a show that featured motorsports icon and off-road pioneer Sal Fish. “To think we have had […]
Roger Lovell Dominates in Colorado Springs

Crandon, WI 6/18/13 – “We’re back!” exclaimed Roger Lovell after winning the 2nd Round of the Dirt Riot Mountain Series in front of a hometown crowd. Lovell Racing had a banner weekend with Roger nabbing a win and Brad finishing on the podium twice in Bark River. Roger Lovell piloted the #1 AMSOIL/Torchmate/Bfgoodrich racer solo […]
W.E. Rock Professional Rock Crawling Eastern Series Rocked the UMC Event at Badlands Offroad Park

Winners: Unlimited – Mike Ardizzone ; Pro Modified – Branden Blume Sportsman – Daryl Mattingly ; Modified Stock – Drake Garretson PLACERVILLE, CA JULY 15, 2013: The second round of the Eastern W.E. Rock Pro Rock Crawling Series was part of the Ultimate Motorsports Championship (UMC) at the Badlands Off Road Park in Attica, […]
Yamaha U.S.A. Holds Charity Auction At Dealer Meeting; Raises $60,000 for Oklahoma Relief Fund

Cypress, CA June 19, 2013 – Yamaha Motor Corp., U.S.A., recently raised $60,000 through generous donations from Yamaha dealers at a chairty auction to benefit the Feed the Children Oklahoma Relief Fund. Feed the Children is one of Yamaha Motor Corporation’s official corporate charities. Due to the recent tragic events in Oklahama, Yamaha spurred its […]
NEW RESEARCH SHOWS $31 BILLION IN AUTOMOTIVE PARTS, ACCESSORIES SALES

— Sales Represent Four Percent Increase Over Previous Year; Third Consecutive Year of Growth — DIAMOND BAR, Calif. (June 20, 2013) — Sales of automotive specialty equipment products continue to climb, with sales in 2012 reaching $31 billion according to the 2013 SEMA Annual Market Report. The figure represents a four percent increase over the […]
Off-Road Community Support Drives the 1st Annual Fast-Aid Aid Golf Tournament to Success

Mesa, AZ On June 29, over 120 Golfers and volunteers descended on the San Luis Rey Downs Golf Resort in Bonsall, California for the first ever Fast-Aid Charity Golf Tournament “I’ve played in numerous charity tournaments over the years, but being that this was the first tournament I had coordinated and the first golf tournament […]