SCORE’s Sal Fish leading SCORE assistance for Mexicali’s Earthquake Relief Program

| April 14, 2010 | 0 Comments

LOS ANGELES—SCORE International’s Sal Fish has announced plans to assist the thousands of people impacted by the massive 7.2 earthquake that struck in the late afternoon of April 4 in the area in Baja California located approximately 30 miles southeast of Mexicali, Mexico.

In response to an urgent request from the government of Baja California, Fish, CEO/President of the Los Angeles-based SCORE desert racing organization, SCORE will be seeking donations during the festivities surrounding the Saturday, April 24 ‘live’ drawing for starting positions for next month’s Tecate SCORE Baja 500 desert race. Vehicle and vendor displays on April 24 are scheduled to open at 11 a.m. with the drawing at 1 p.m.

The donations of materials and cash will be collected during an outdoor vendor and vehicle display to be held at the new MasterCraft Safety facility located at 9335 Stevens Road in Santee, Calif. Personnel will be available to accept donations from 9 a.m. to 5 p.m.

“Baja California means so much to SCORE and the entire desert racing community, that just have to help those individuals who have been so severely impacted by this natural disaster,” said Fish, who has been at the helm of the World’s Foremost Desert Racing organization since soon after it was founded in 1973. “Our SCORE family of administrators, staff, volunteers, racers, sponsors and crews are extremely supportive of charitable projects in Baja, but this is a unique tragic incident and we must rally together to help our friends South of the Border.”

While not extensively covered by the world’s news media, Mexican government officials report that more than 25,000 people are in shelters after earthquake and subsequent flooding either totally or partially destroyed their homes.

SCORE, in its 37 year, produces three massive and extremely popular desert races annually in Baja California, with November’s legendary Tecate SCORE Baja 1000 at the pinnacle.

“We are asking that individuals and teams bring requested relief items and/or cash donations to MasterCraft on April 24,” Fish added. “The Federal and State governments of Mexico have reached an agreement to allow all humanitarian support and supplies to the recent victims of this tragedy to cross the border free of any duty or permits. The infrastructure in these areas has also been significantly damaged as many remain without electricity and many roads are severely damaged as well. It’s is a miracle that there were no more reported fatalities than two so far, but there still remains some very critical needs and we all need to help however we can.”

The SCORE live drawing event at MasterCraft is already conducting a raffle for the Castro-Limon Cancer Foundation for children stricken with the disease. Proceeds from the Locos Mocos pit group taco sales are also going to benefit the Foundation.

In an effort to help start the aid project for the Mexicali Earthquake relief program, MasterCraft CEO Robbie Pierce, who is also a prominent SCORE racer, has agreed to match the total of the funds raised for the foundation from the Locos Mocos Taco stand to the earthquake victims.

“Robbie Pierce is a remarkable person who is always looking to help someone less fortunate than himself and SCORE salutes him for his sincere generosity,” said Fish. “His philanthropy continues to help thousands of individuals in need.”

Below is a list of supplies requested by the Mexican government to be brought to MasterCraft on the 24th as well as the information regarding cash donations to special accounts that have been set up in both the U.S. and Mexico.

SCORE will also be announcing a date shortly when Fish will lead a caravan of vehicles with all of the supplies to the impacted area which is approximately 30 miles south of Mexicali.

Donations of supplies and/or cash will also be accepted until May 1 at the SCORE office at 23961 Craftsman Road, Unit A, in Calabasas, Calif. Information is available to calling the SCORE office at 818.225.8402.

Mexicali’s Earthquake Relief Program

List of Urgent Needs and Support