| January 28, 2019 | 0 Comments

Nexen Tire’s ROADIAN MTX featuring dual sidewall designs of two different concepts, receives favorable reviews at the 2018 Good Design Awards Program

SEOUL, South Korea, (Jan. 23, 2019) – Nexen Tire, a leading global tire manufacturer, announced that its ‘ROADIAN MTX’ tire was recognized with an award in the transportation category at the ‘2018 Good Design Award.’

Awarded by the Chicago Athenaeum Museum of Architecture and Design in association with the European Centre for Architecture, Art, Design and Urban Studies, the Good Design Award comprehensively evaluates various products from numerous global corporations in 25 categories including electronics, transportation, furniture, computer and architecture.

The ROADIAN MTX was highly recognized for its distinctive designs of the Machine and Beast dual sidewalls, versatile for on-and off-road driving that offer customers the freedom to choose their designs according to preference and vehicle type. The Machine features a more traditional profile while Beast has a more aggressive look with sidewall traction bars.

ROADIAN MTX’s solid and aggressive design is also suited to provide durability and comfort with its patented noise cancelling technology. The tire is strategically designed to avoid repetitive tread block contact that significantly reduces tire noise. The MTX offers 3-ply carcass, or three layers of sidewall protection that is designed specifically to offer more stability and durability when hauling heavy roads.

“The Good Design Award recognizes Nexen Tire’s excellent design capabilities in the global market,” said Kyungwoo Cheon, Vice President of Nexen Tire’s R&D center. “We will continue our research and development efforts to enhance product performance, adding more value to our products with innovative designs.”

About Nexen Tire

Nexen Tire, established in 1942, is a global tire manufacturer headquartered in Yangsan, South Gyeongsang Province, and in Seoul, South Korea. Nexen Tire, one of the world’s fastest growing tire manufacturers, works with 491 dealers based in 141 countries around the world (as of July 2015) and owns three manufacturing plants – two in Korea (Yangsan and Changnyeong) and one in Qingdao, China. Another plant in Žatec, Czech Republic will be operational by 2019. Nexen Tire produces tires for passenger cars, SUVs, and light trucks with advanced technology and excellence in design. The company also focuses on producing UHP tires, which are based on advanced technologies. Nexen Tire supplies OE tires to global car makers in various countries around the world. In 2014, the company achieved a grand slam of the world‘s top four design awards for the first time among the various tire makers in the world. For more information, please visit

Tags: ,

Category: New Products

About the Author ()

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.